Before Ayra Starr became a household name, a quiet moment changed how Don Jazzy saw her future.
Don Jazzy, the founder of Mavin Records, spoke about this turning point during an interview on the Creatorium podcast.
Don Jazzy’s First Impression Of Ayra Starr
He explained how he first came across the young singer’s work and quickly formed a strong impression.
At the time, he was not searching for new talent.
However, as he browsed online, he noticed a series of covers that kept appearing.
These clips immediately caught his attention and pulled him in.
In particular, Ayra Starr’s versions of 2Baba’s songs stood out.
Her voice and delivery felt fresh, and they set her apart from others he had seen.
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As a result, Don Jazzy did not hesitate in his judgement.
“It didn’t take one minute,” he recalled, stressing how fast he recognised her potential.
What Made Her Stand Out
Furthermore, he described what he saw as something new in the industry.
“At the time that she came into the game, you could tell that a new character had been unlocked that we had never seen before,” he said.
Ultimately, that early discovery marked the beginning of a journey that would lead Ayra Starr into stardom and establish her as a unique voice in music.
