After spending ten weeks in the Big Brother house, the Shine Ya Eye housemates are fully prepared to face the world of showbiz.
It is no doubt that most of the housemates will bag series of endorsement, collaborations as well as mouth watering deals which could change their lives forever.
However, Lockdown housemate, Kiddwaya who has obviously gone past the stage of the new housemates has taken to social media to drop a word of advise for his newest colleagues.
The reality star advised his colleagues to be ruthless in their collaborations as it goes a long way in defining who they really are.
According to him, picking brands to work with, collaborations and deciding their worth and values should not be done with levity. Kiddwaya also noted that once the stars open their mouths to make a statement, it becomes a reflection of who they are.
“Be ruthless in picking the brands you work with! Be ruthless in your collaborations. Be ruthless in deciding what your worth is but most importantly, be ruthless in knowing your value! Once you open your mouth, that’s the minute you tell the world who you are. Goodluck.#BBNaija