Premier League giants, Manchester United are set to unveil a new multi-year training kit sponsorship deal with US-based blockchain platform, Tezos.
The deal is worth in excess of £20 million per year and United have already put together marketing content for the announcement.
United will reportedly also look to leverage the brand’s technological expertise, with collaborations in the metaverse and Web 3.0.
The club has been without a sponsor in that category since American insurance company Aon ended its eight-year, £15 million a year partnership.
