Planet Fitness has announced its partnership with American rapper Megan Thee Stallion.
The rapper said in a press statement:
“Working out is such an important part of my routine, so this partnership with Planet Fitness genuinely embodies my personal values.”
“We want to encourage everyone to prioritize their physical and mental health heading into the New Year so they can reach new heights in 2024 and continue to grow into the best version of themselves.”
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The new campaign features Megan as ‘Mother Fitness,’ encouraging gym-goers to leave behind the barriers, including intimidation and high prices, commonly found at other gyms, and join Planet Fitness, home of the Judgment Free Zone, to find their Big Fitness Energy.
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