Are you a YouTube TV subscriber? then sorry, what you are about to read might appear to you as a bad news.
The thing is, your monthly subscription has been increased.
Trust us, we know how that sounds, and even from behind our computers we can feel your pain.
One thing is certain, you will continue to enjoy quality contents, but YouTube says you have to pay more.
It was on Thursday, December 12.
On that fateful day, YouTube made a big announcement, one that would fetch more money for the company, but for its customers? we are not so sure.
The firm announced that it’s upping the price of its streaming service’s base plan by $10 — citing “the rising cost of content” and other investments.
The new $82.99 a month price tag will go into effect starting Jan. 13 for existing subscribers, and immediately for new customers who sign up going forward.
“We don’t make these decisions lightly, and we realize this impacts our members,” YouTube wrote on X.
Google’s video giant also directed customers to an online FAQ for more information.
But there are other things you must know.
If you currently pay discounted prices, then know that you won’t see the change until your trial or promotional has elapsed.
The truth is, the hardship is biting hard on everyone and not even big companies can escape it.
Big names like Netflix, Apple TV+ and Disney+ for instance, have all either hikes their prices or added things like ad-supported tiers and password limits.
As of February, YouTube said it had more than 8 million YouTube TV subscribers.
