It was indeed a sight to behold as streaming platform Showmax teamed up with the Firewood Jollof Festival to celebrate the richness of Nigerian culture, food, and entertainment.
The partnership brought together food enthusiasts, music lovers, and culture aficionados for an unforgettable event showcasing the vibrant essence of Nigeria.
The event took place on Saturday, 30 November 2024, at Muri Okunola Park, Victoria Island, Lagos.
A Unique Culinary and Entertainment Experience
The Firewood Jollof Festival redefined food festivals in Nigeria.
It drew over 5,000 attendees to celebrate Nigerian culture, food, and entertainment.
For every firewood jollof meal purchased at the festival, attendees received one to three months of Showmax Entertainment mobile plans.
It allows them to enjoy a vast library of local and international content, including movies, series, kids’ shows, and documentaries, right from their mobile devices.
Festival Highlights
The festival features live musical performances, interactive culinary demonstrations, and appearances by top Nigerian media and entertainment personalities.
The host of the festival included Hilda Baci, Sisi Yemmie, Tomike, Enioluwa, BBNaija’s Dorathy, and Bisola Aiyeola.
Guests also have the opportunity to witness renowned food content creators in action.
They brought a creative and flavorful twist to the event.
Showmax Exclusive Spot
Showmax hosted a dedicated space at the festival where visitors explore its premium content offerings, subscribe to the service, and learn more about its value-packed entertainment bundles.
This initiative reflects Showmax’s commitment to integrating entertainment with authentic cultural experiences.
Also, it makes it a perfect fit for the festive season.
Showmax Holiday Campaign
In addition to the festival, Showmax rolled out its “Holiday Tree-Ts for You” campaign.
Also, it offered a lineup of festive content to keep the holiday spirit alive.
Viewers watched Showmax Originals such as Princess on a Hill, Wura Season 3, and Style Magnate.
Africa Magic favorites like Fairytale Wedding, Italo, and Omera were also available.
Alongside international hits like the 2024 box office sensation IF, Dune: Prophecy Season 1, Yellowstone, and Fight Night: The Million Dollar Heist.
For more details on the Firewood Jollof Festival and Showmax’s festive offerings, visit showmax.com.
