The Global Wellness Institute have released new data that suggests the wellness tourism market will hit $817 billion in value by the end of 2022.
The market reached a record $720 billion in 2019 but took a drastic hit in 2020, falling to $436 billion due to the pandemic.
GWI’s data shows that secondary wellness tourists — travelers who seek wellness experiences while on a trip for leisure or business — made up 92% of wellness travel in 2020.
The top five destination markets for wellness tourism expenditures in 2020:
United States: $162.1 billion
Germany: $59 billion
France: $21.3 billion
China: $19.5 billion
Japan: $19.1 billion
The market is estimated to reach $1.3 trillion by 2025 — the fastest growth rate of any wellness market through that year.
