One will easily think that the gwo, gwo, gwo, ngwo episode of Mike Ejeagha has quickly ended and overshadowed by the rising momentum for August 1 Protest and MTN Sim-barring saga.
But the story is taking a different turn as Mike Ejeagha breaks new grounds on music platforms.
What else is Brain Jotter’s involvement in this breakthrough saying? While Gentleman Ejeagha is benefiting, Brain Jotter’ challenge that has spread across the globe, is bringing the skit maker harvest for a seed he had sown.
Today, Mike Ejeagha has suddenly become a sensation on Apple Music and on Spotify. He is ranking in the top 100 of the music platforms, all thanks to that ‘brain-full’ dance step.
Really there is something that Brain Jotter has now made older musicians to realise.
The shout is loud. It is about the need for all of them to wake up and earn from the internet.
From this phenomenon, the unique role influencers (skit makers) now play in bringing old tunes to limelight, become obvious.
Also, what this Brain Jotter’s outstanding creativity and influence now means is that it is a rainy day for people with old tunes.
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Old musicians should dust up their hit songs of days gone. They should explore a usage agreement with influencers and skit makers.
A creative presentation of the song in a skit could trigger its appreciation by the generation with dominance on social networks – Gen Zs.
Also, there could be a need for such contents to be promoted so as to get the eyeballs.
Indeed, Brain Jotter has been rewarded for a kindness he showed to a lady in His Abuja show.
Now, he is reaping the reward with a growing popularity on social networks.
